Heading out to explore on holiday? Not if your bed’s too comfy

  • Holiday accommodation with great interior design creates a more memorable experience for the majority (84%) of Thai travellers
  • Green-fingered Thai travellers lust after wide open spaces (38%) and greenery (38%) from the property they’re staying in
  • A comfy bed means 60% of Thai travellers would opt to stay in rather than venture out and explore their surroundings

When going on holiday, there is a lot of criteria to choose from when it comes to selecting the best accommodation to suit your needs, with location (84%), cost (76%) and proximity to local amenities (71%) coming out on top.

However, it’s not always the most glaring factors that influence our selection, as ensuring the property is decorated to its best potential is important too., the global leader in connecting travellers with the widest choice of incredible places to stay, has conducted research across nearly 19,000 global travellers to reveal that for nearly half of Thai travellers (39%) interior design plays a crucial role when selecting their holiday accommodation.

This has a huge influence on the enjoyment of our holidays, as accommodation with great interior design creates a more memorable holiday, according to 84% of Thai travellers.

The winning formula

When asked what the top “must-haves” would be for Thai travellers when it comes to the look and feel of their holiday accommodation, comfort (72%), amodern minimalist look (55%) and eco-friendly feel (50%) are the key ingredients to creating the perfect place to stay. However, Thai travellers may be keen to unleash their green-fingers, as natural light (48%), wide open spaces (38%) and greenery (38%) also ranked highly. On top of that, having something a bit different and staying in unique accommodation was also important for four in ten (46%) Thai travellers.

Holidays are a time for trialling new things and indulging in what isn’t available back home. Of those who sought these “must haves” in their holiday accommodation, a high proportion do not have these features back home. Over one in four (28 %) said their own abode didn’t have plenty of natural light, over a third (36%) didn’t have any greenery and nearly half (49%) say their homes aren’t modern. Travellers are actively seeking out features within their holiday accommodation that are not always found in their own homes.

What makes travellers tick

When it comes to features that really maximise our enjoyment of holiday accommodation, lighting is a key, recurring theme, with over four in 10 (46%) saying that great lighting is an accommodation must-have, but for a more vanity-induced reason – so that they can be confident that they look their best when getting ready!

As comfort was ranked as the top must-have, it’s no surprise that a comfortable bed was deemed the top item that people want to see when they arrive at their holiday home in order to have that ‘home away from home’ feeling (72%). If a bed is comfortable and the bedroom is inviting, over half (60%) Thai travellers even admitted they will choose to stay in their accommodation over going out in the evening.

It’s not just a decent bed that can stop us from venturing out of our holiday home. Over one-third (37%) of Thai travellers said that a well-stocked and easy to navigate kitchen was a must-have for that ‘home away from home’ feeling and in fact a well-designed spacious kitchen means travellers choose to eat in much more than dining out (51%), meaning the role that accommodation plays on holiday is paramount to the overall experience.