Forget your wedding day or even having a baby, travel is the secret to true happiness

Almost half (49%) of people say a holiday brings them more happiness than their wedding day, while over half (51%) prefer travelling over going on a date with their partner

New Delhi – 29 November 2016 – Global research commissioned by, the leader in connecting people with the most incredible places to stay, has revealed that travel gives us such an emotional boost, we consider planning and going away on holiday more vital for our happiness than other big life occasions – such as our own wedding day (49%), going on a date with your partner (51%), landing a new job (50%), getting engaged (45%), and even having a baby (29%). Furthermore, 77% say they book a holiday just when they’re in need of a happiness boost.

The research, which questioned 17,000 people from 17 countries, revealed that for the majority, travel experiences, from backpacking to boutique B&B breaks, family villa holidays and remote retreats, brings more lasting happiness than material things (70%). Which explains why most people (56%) prioritise holidays over possessions such as clothes, jewellery and gadgets.

With over 1 million properties worldwide that have more than 23 million bookable rooms, people can boost their happiness in a few simple clicks on

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