Booking.com Invites Travellers on an Exclusive Fashion Journey with alice + olivia at New York Fashion Week
The Unforgettable Experience is Inspired by alice + olivia's Spring 2019 Collection, “Passport to Wonderland”
TORONTO – August 22, 2018 - This New York Fashion Week, Booking.com has partnered with contemporary fashion brand alice + olivia to give travellers the exclusive chance to book a stay aboard the Fashion Yacht at Chelsea Piers in New York City.
On September 11, 2018, alice + olivia will showcase their Spring/Summer ‘19 collection, “Passport to Wonderland,” at Pier59 Studios, a landmark destination for internationally acclaimed designers and the fashion industry. The presentation space on Stage B will feature intricate sets designed to transport guests to enchanted locations, including Italy, France, Morocco, and the UK countryside, inspired by real destination properties available on Booking.com.
alice + olivia show attendees will embark on an interactive journey to “Wonderland” aboard the 70-foot Fashion Yacht, a unique property exclusively available on Booking.com, which will be outfitted in alice + olivia’s signature designs, evoking the ultimate vacation getaway.
Three consumers will have the unique opportunity to book a stay overnight through Booking.com on the two bed, two bath yacht used in the alice + olivia fashion presentation. Picture stepping off your private vessel in Positano, while staying literal steps from the beating heart of New York Fashion Week.
Those interested in taking this fashion journey will have to act quick, with only three nights available for booking. Every day at 17:00 EST on September 5th, 6th and 7th, Booking.com will release a one-night stay for September 11th, 12th and 13th through the online listing here at a cost of $59 USD (approx. $77 CAD). On September 11th, the overnight stay will include two tickets to attend the alice + olivia presentation, And on September 12th and 13th, guests who book the accommodation will be gifted a shopping spree at the alice + olivia boutique.
“Travel has always been a big inspiration for me; it is a huge part of my creative process. I wanted the “Passport to Wonderland” collection and experience to reflect the women of the world and the vibrant countries and cultures they represent; the prints, patterns and colors from each destination continue to inspire me,” says Stacey Bendet, CEO and Creative Director of alice + olivia. “Through this partnership with Booking.com, I’m excited to merge the world of travel with fashion and to highlight the influence fashion has on travel, and vice versa.”
“Fashion plays a big part in our customers’ planning and preparation for their vacations across the world. We are excited to embrace the confidence and joy that fashion brings them through our partnership with alice + olivia,” Booking.com’s CEO, Gillian Tans added. “This New York Fashion Week activation celebrates the best way to experience fashion and travel with the ultimate New York fashion experience.”
This unique initiative celebrates the incredible diversity of Booking.com’s offerings and is just one example of the many unforgettable experiences Canadian travellers can enjoy at one of the travel leader’s 28.8 million reported listings that include everything from cozy country homes, funky city apartments, villas, world-class hotels, vacation homes, resorts and more. A list of Booking.com properties reminiscent of locations featured in the alice + olivia Spring/Summer ‘19 presentation is available upon request.
CONTACT DETAILS:
For further information, contact the Booking.com Canada Press Office;
annie@punchcanada.com / 416.668.3393
About Booking.com
Established in 1996 in Amsterdam, Booking.com B.V. has grown from a small Dutch start-up to one of the largest travel e-commerce companies in the world. Part of Booking Holdings Inc. (NASDAQ: BKNG), Booking.com now employs more than 17,000 employees in 198 offices in 70 countries worldwide.
With a mission to empower people to experience the world, Booking.com invests in digital technology that helps take the friction out of travel. At Booking.com, we connect travellers with the world’s largest selection of incredible places to stay, including everything from apartments, vacation homes, and family-run B&Bs to 5-star luxury resorts, tree houses and even igloos. The Booking.com website and mobile apps are available in 43 languages, offer over 28.9 million total reported listings, including more than 5.5 million listings of homes, apartments and other unique places to stay, and cover more than 138,000 destinations in 229 countries and territories worldwide.
Each day, more than 1.5 million room nights are reserved on our platform. Whether travelling for business or leisure, customers can instantly book their ideal place to stay quickly and easily with Booking.com, without booking fees and backed up by our promise to price match. Via our customer experience team, customers can reach Booking.com 24/7 for assistance and support in 43 languages, any time of the day or night.
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About alice + olivia by Stacey Bendet
Launched in 2002, alice + olivia by Stacey Bendet is a brand that allows customers to express their personal style. With clothing that juxtaposes the whimsical and flirty with the sexy and sophisticated, a+o epitomizes the personality and perspective of its founder, Stacey Bendet. The brand was born from Stacey’s personal quest to create the perfect pair of pants and has since grown into a full lifestyle collection including ready-to-wear, gowns, shoes, handbags, and accessories. The brand is a Hollywood favorite with celebrity fans including Gwyneth Paltrow, Gigi Hadid, Amal Clooney, Jessica Alba, and Kourtney Kardashian.
alice + olivia by Stacey Bendet is available at the brand’s free-standing boutiques located in New York, Los Angeles, Atlanta, Boston, Chicago, Dallas, East Hampton, Greenwich, Houston, Malibu, Manhasset, Miami, Orange County, San Francisco, Southampton, Washington D.C., Hong Kong, Tokyo, Kuwait, Dubai, Singapore, Shanghai, Doha, Taipei, Macau, Chengdu, Bangkok, and at aliceandolivia.com. alice + olivia is also available at over 800 select department and specialty stores worldwide, including Saks Fifth Avenue, Neiman Marcus, Bergdorf Goodman, Net-a-Porter, Lane Crawford, Isetan, Hankyu, Harvey Nichols, Harrods, and Galeries Lafayette.