AMSTERDAM – February 21, 2014 – Booking.com, the world’s number one accommodation site, continues to see strong growth in mobile bookings. The total transaction value of mobile accommodation bookings more than doubled from over $3 billion in 2012 to over $8 billion in 2013. Looking back at the 2011 figure where Booking.com saw $1 billion in mobile bookings, it is clear that mobile accommodation booking continues to grow rapidly year on year.
“Booking.com has more than 425,000 accommodations across 25 different accommodation types, bookable via all devices, which is more than any other accommodation site. The seamless booking experience across Booking.com’s mobile and desktop devices combined with the quality of our highly rated apps, has driven customers increased usage of their mobile devices,” says Booking.com CMO, Paul Hennessy....Read more from this release